Blog
All About Performance Marketing For Dealerships
By Suzanne Reimer, CMO Lotlinx
Resources
Insights & Resources
The latest industry news, videos, case studies, and resources.
Blog
Who’s Shopping for Your Vehicles? Knowing Your Dealership’s Customer Demographics and Psychographics
To sell more cars, you need to look into the mind of the buyer. The many colorful shopper personalities wants, and needs should directly inf...
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3 Ways Inventory Management Systems Avoid Low VIN Inventory and Overstocks
Whether buying a car online or at a dealership in person, many customers know the disappointment of finding their favorite car unavailable d...
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From Selling Cars to Leading an Industry: How Mastering Sales Calls Transformed My Life
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Top Automotive Industry Trends for the Back Half of 2024
The automotive industry is experiencing some major changes right now, and a lot of this has to do with shifting consumer habits and the way ...
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How To Fast Track Your Dealership’s Risk Management
The automotive industry is constantly changing. When it changes, it presents brand new varied, wide, and complex risks for car dealerships: ...
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VDP Optimization Best Practices For Car Dealerships
What is the ideal car-buying experience? For many, it starts with scrolling through vehicle detail pages (VDPs) from the comfort of their co...
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Insights from the June 2024 Vincensus Report for Auto Dealers
Powered by Lexaca data, the Vincensus Report marks an exciting step forward for auto dealers, thanks to Lotlinx. This innovative initiative ...
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Top 10 Things You Should Be Performing at Your Dealership Every Day
In the competitive world of automotive sales, running a dealership means juggling numerous tasks to ensure smooth operations and satisfied c...
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5 Car Dealership Marketing Ideas to Drive Sales Growth
Welcome to the future of car buying.
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How Dealerships Can Leverage Markdowns to Compete in the EV Market
Electric mobility is changing the nature of the auto industry and will affect virtually every aspect of business. EVs have a big environment...
Blog
How ChatGPT Helps Car Dealerships Make More Sales
It’s fast, it’s smart, and it’s a tool to help dealers move metal faster. But each AI model is different, and the countless ways to use the...