Skip to main content
Press Release

Lotlinx Named “Overall AutoTech Company of the Year” in 2026 AutoTech Breakthrough Awards

International Awards Program Recognizes Innovation and Leadership Across the Global Automotive and Transportation Technology Industry

PETERBOROUGH, N.H. (October 20, 2026) – Lotlinx (opens in a new tab), the inventory performance intelligence company for automotive retail, today announced that it has been named “Overall AutoTech Company of the Year” in the Industry Leadership category of the 2026 AutoTech Breakthrough Awards (opens in a new tab), an international awards program recognizing standout companies, products, and services across the global automotive and transportation technology industry.

As automotive retailers face increasing pressure to protect profitability amid fluctuating market demand, vehicle depreciation, and rising inventory costs, dealerships are seeking new ways to proactively manage their vehicle portfolios. Traditional dealership performance metrics, such as days on lot, lead volume, and campaign performance, often reveal inventory challenges only after profit margins have begun to erode. Meanwhile, conventional digital marketing solutions focus on optimizing advertising channels rather than addressing the underlying performance and risk of individual vehicles.

Lotlinx modernizes how dealerships approach inventory management through its data- and AI-driven Inventory Health strategy, which enables dealers to identify, prioritize, and intervene on at-risk vehicles before markdowns become necessary. By treating dealership inventory as a dynamic portfolio of depreciating assets, Lotlinx provides dealers with the predictive intelligence, continuous monitoring, and automated interventions needed to proactively manage vehicle performance and protect profitability.

At the center of this approach is Inventory Health, a VIN-level methodology that evaluates every vehicle against live market demand to identify visibility gaps while profit opportunities remain. Rather than waiting for vehicles to age and require costly markdowns, Lotlinx can predict inventory risk as early as Day 15, enabling dealers to increase shopper visibility on specific vehicles before they enter costly markdown cycles.

Unlike conventional automotive marketing platforms that distribute advertising budgets broadly or optimize individual channels, Lotlinx continuously analyzes inventory performance using AI capable of making more than 30,000 decisions per second. This intelligence identifies vehicles already receiving sufficient organic shopper attention, reduces unnecessary promotional spending, and reallocates resources to inventory requiring greater visibility. By aligning advertising investment with the individual needs of each vehicle, Lotlinx helps dealers eliminate waste and maximize the impact of every advertising dollar.

The platform also delivers greater operational transparency through VIN-level insights into inventory interventions, showing dealers where shopper demand was increased, where unnecessary spending was eliminated, and how resources were redirected to vehicles with the greatest need. This approach shifts inventory management beyond traditional campaign reporting toward a more comprehensive portfolio strategy focused on inventory health and profitability.

“We’re honored to be recognized as Overall AutoTech Company of the Year,” said Len Short, Chairman and CEO of Lotlinx. “This award reflects our commitment to helping dealerships rethink how they manage inventory and protect profitability. By combining predictive AI, VIN-level intelligence, and automated resource allocation, we empower dealers to identify inventory risk earlier, eliminate unnecessary advertising spend, and take proactive action before margins begin to erode. At Lotlinx, we believe the future of automotive retail lies in treating inventory as a dynamic portfolio of assets, and we’re proud to be leading that evolution through our Inventory Health strategy.”

The AutoTech Breakthrough Awards recognize innovation and leadership across the global automotive and transportation technology industry, highlighting companies, products, and services advancing automotive technology. Through its Industry Leadership category, the program recognizes organizations demonstrating innovation and impact across the automotive technology landscape.

By pioneering Inventory Health as a strategic discipline and delivering technology that helps dealers predict risk, eliminate waste, and maximize asset performance at the individual VIN level, Lotlinx continues to advance the role of AI and data-driven intelligence in automotive retail. The company’s recognition as Overall AutoTech Company of the Year highlights its focus on helping dealerships move beyond reactive inventory management toward a more proactive, transparent, and data-driven approach to protecting profitability.

About Lotlinx

Founded in 2012 and headquartered in Peterborough, New Hampshire, Lotlinx is the inventory performance intelligence company for automotive retail. Lotlinx combines VIN-level inventory, market and shopper data with artificial intelligence to help dealers identify which vehicles need attention, understand why they are at risk and take action before turn and margin are lost. By connecting inventory, marketing and shopper activation around each vehicle, Lotlinx helps dealers improve inventory health and profitability. Learn more at www.lotlinx.com (opens in a new tab).

Share this post: