FROM CBT: 2017 was the third consecutive year that U.S. new car sales surpassed 17 million units – although predictions for 2018 aren’t looking as hot. Looking back at some successful strategies from last year, CBT News outlines what will…
It sounds completely logical: more data leads to smarter marketing decisions. But – of course – it’s not that simple. More isn’t always better. Volume isn’t the key to making choices that make the most of your budget. Instead, it’s…
The hunt for low-funnel shoppers. Engaging with online car shoppers who are actually nearing a purchase decision is every automotive marketer’s goal. It’s also extremely challenging. In this CBT interview, LotLinx President Eric Brown offers some important insight into the…
Congratulations to Grubbs Infiniti. Pardon the bragging, but we just had to share the news: Grubbs Infiniti, a valued LotLinx client, was just named the number one Infiniti dealer in the world – for the second year in a row….
Congratulations to Grubbs Infiniti. Pardon the bragging, but we just had to share the news: Grubbs Infiniti, a valued LotLinx client, was just named the number one Infiniti dealer in the world – for the second year in a row….
