LotLinxLotLinx
Menu
  • Products
    • LotLinx /AI/ 50
    • LotLinx Smart Pricing
    • LotLinx VIN.drop
    • LotLinx Photo /AI/
    • LotLinx AMP
    • VINtv
    • TURNx
  • Tools
    • LotLinx VIN View Optimizer®
    • LotLinx Inventory Report
    • LotLinx Competition Analysis
    • LotLinx Markdown vs. Selldown Graph
  • Results
    • By Dealer
    • By Brand
    • By Region
  • Resources
    • Library
    • Webinars
    • Events
    • Co-op Brands
  • About
    • Our Story
    • Press
    • FAQs
    • Meet the Team
    • Careers
    • Partners
  • Blog
  • Contact
  • Sign Up
  • Log In
Schedule A Demo

1 Out of Every 5 Minutes Is Spent On Social Networking: Facebook Still #1 In Digital Audience Penetration & Engagement

  • Home
  • Blog
  • 1 Out Of Every 5 Minutes Is Spent On...
LotLinx Blog

1 Out of Every 5 Minutes Is Spent On Social Networking: Facebook Still #1 In Digital Audience Penetration & Engagement

Share this post

“Social networking accounts for one in every five minutes spent on the internet.” – Social Media Today

When it comes to choosing the right digital strategy for your dealership, it is important to consider which outlets are going to give you the best results for the lowest spend. One way to achieve this is by determining where on the internet your car shoppers are spending most of their online time.

So, where can dealers find car shoppers online?

We’ve found a report that can tell you just that – comScore recently released, Cross-Platform Future in Focus, which looks into where internet users are spending their time online, and on which devices.

It shouldn’t be too much of a surprise to learn that most users are on mobile devices – but the really interesting information was about where users spent their time.

Although there are quite a few trending social media networks out there, Facebook’s digital audience penetration remains by far the strongest:

RELATED: LOTLINX DEEPLINKING™ FOR FACEBOOK

If you’d like to harness the power of the Facebook network to drive visits to your VDPs at a fraction of the cost of AdWords, check out Deeplinking™ for Facebook – only from LotLinx.

Tags: Automotive Advertising Ideas, Creative Ways to Sell Cars, Dealer Advertising, Digital Audience Penetration, Digital Marketing, Digital Strategy, Facebook

Related Post

MAY 9, 2018

Now it’s Personal.

FROM DESIGN NEWS: Emotional AI Makes Your Car Really Know How You Feel Automakers have...

00

MAY 2, 2018

All Roads Lead to /AI/

CCC Introduces AI Damage Detection for All Major U.S. Vehicle Types Artificial...

00

APRIL 25, 2018

Data Is the New Black

FROM HARVARD BUSINESS REVIEW: A Simple Tool to Start Making Decisions with the Help of...

00

APRIL 17, 2018

It’s a New Age for Virtual...

In this week’s Automotive Intelligence Radar, we’re talking all about the...

00

APRIL 11, 2018

Disrupting Automotive Trends

We are excited to introduce our revamped weekly newsletter, “Automotive...

00

APRIL 4, 2018

6 Applications of Automotive...

With top automakers such as Jaguar, Toyota, and Nissan investing in autonomous vehicle...

00

Please active sidebar widget or disable it from theme option.

LotLinx (pronounced "lot links")
The #1 automotive AI

Headquarters
LotLinx, Inc.
20 Grove Street
Peterborough, NH 03458
1-800-625-5469
Privacy Statement Terms of Use Careers Sitemap
© 2002, 2009, 2012, 2016-2021 LotLinx, Inc. All rights reserved. This software and User Interface is confidential and proprietary to LotLinx, Inc., and is disclosed under confidentiality and contractual obligations. Not to be disclosed, reproduced, or distributed without LotLinx Inc.’s prior written authorization. Protected by US Patent No. 8,818,857. Other Patents Pending

© 2002-2017 LotLinx, All Rights Reserved.