In: dealer digital strategy

Digital Dealer Workshops
Digital Dealer Workshops are almost here. Are these two informative sessions on your agenda?
October 14, 2016

Heading to Digital Dealer Workshops? We’ll see you there! And we hope you’ll build your agenda to include a pair of…

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Power to the Dealer Webinar Series
The eight questions that could completely transform your digital marketing strategy.
October 11, 2016

The next installment in our Power to the Dealer webinar series is scheduled for October 20, at 1:00 CT. And you…

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Deeplinking for Facebook
As growth slows for Twitter, smart marketers are looking to spread their social media efforts around.
October 4, 2016

Here’s something Twitter might not tweet about: eMarketer has significantly downgraded its projections for Twitter, stemming from the social media company’s…

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Dealer Digital Strategy
The shift to digital is a global dynamic. And it won’t be slowing down any time soon.
September 30, 2016

The transition to digital marketing is clearly a worldwide phenomenon. As it expands across borders, time zones, and continents, it’s only…

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LotLinx Webinar
Stop relying on holiday sales, and start implementing smart, year-round digital strategies.
September 28, 2016

Our next Power to the Dealer webinar is scheduled for tomorrow, 9/29 – and you’ll want to make sure it’s on…

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Online Car Shoppers
Think you know your potential customers? Trust, transparency, and value are a lot more important than glamorous pics and fancy extras.
August 29, 2016

Every effective marketing effort begins with a deep understanding of your target market. If you don’t know what they want, and…

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Ad Blockers Automotive Digital Advertising
Is anyone actually seeing your online advertising?
August 25, 2016

As digital advertising becomes increasingly effective, print advertising looks more and more antiquated. Marketers are shifting more of their budgets online,…

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LotLinx Webinar
This election season, smart marketers are casting their votes for VIN-specific digital strategies.
August 16, 2016

A hotly contested presidential election, and all of the down-ballot contenders and issues that come along with it, will leave precious…

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ROI in automotive marketing
Could staying on top of your analytics lead to making more of your marketing spend?
August 15, 2016

When it comes to most dealers’ lists of “things I love to do at work,” checking analytics is probably pretty far…

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Automotive digital advertising better service
Dealers are finding they’re receiving better service from new media companies.
August 9, 2016

Dealers are cutting back on traditional media, and moving more of their budgets to digital. There are plenty of good reasons…

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