THE LOTLINX CASE HISTORY

Dealer: Preston Ford
Location: Hurlock, Maryland
Customer: Vice President/COO, David Wilson Jr.
Start Date: December 2013

“LotLinx is an integral part of our strategy during our Top 100 Sales Drive in order to sell 500+ new Ford vehicles. We have been partners since 2013 and each year we keep moving up the Top 100 Ford Dealers list.“

Preston Ford Results with LotLinx – Ford

August, 2018

VINS TARGETED:

173

VINS ENGAGED:

147

VINS SOLD:

71

““

KEY ADVANTAGES

Ability to customize campaigns to align with dealership's goals

Greater insight into inventory strategy

LotLinx digital strategists provide valuable support

““

The Bottom Line For David

August, 2018

SELL RATE:

41%

AVG VDP VIEWS/VIN

6

NEWLY ACQUIRED TRAFFIC:

67%

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