In: wasted ad spend

Bots
The Four Letter Word in Online Marketing We Should All Learn More About
August 30, 2016

There’s one word most marketers don’t want to hear. It’s four letters long. And, on the off times it is uttered,…

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Avoid Wasted Ad Spend with Precision VDP View Strategies
Changes to paid search favor OEMs and larger websites. Dealers will be forced to adjust.
August 23, 2016

Digital advertising continues to ascend, with spending expected to surpass broadcast by 2017 – that’s just next year. Paid search remains…

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Wasted Ad Spend
How Siloed Is Your Ad Spend?
June 21, 2016

When it comes to ad spending, we all want to be as smart and efficient as possible. A dollar wasted is…

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