In: smarter spending

More media choices means dealers are spreading their advertising dollars around.
July 29, 2016

Before the internet, TV was the dealer’s best friend. Today, dealers are finding targeted online advertising is equally effective. And social…

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smarter spending
Smarter Spending Starts With Accurate Data & Impartial Analysis
June 22, 2016

Determining the right channels, and the right mix of them, for your media spending is no easy task. Figuring out what…

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