In: L2 Media

Avoid Wasted Ad Spend with Precision VDP View Strategies
Changes to paid search favor OEMs and larger websites. Dealers will be forced to adjust.
August 23, 2016

Digital advertising continues to ascend, with spending expected to surpass broadcast by 2017 – that’s just next year. Paid search remains…

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Ad Blockers Attacking
Ad blockers are attacking. Here’s how to fight back.
July 12, 2016

Digital advertising is on the rise. As this L2 Daily article explains, advertisers are spending more than $60 billion on it…

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