At LotLinx, we’re constantly evolving, offering automotive marketers new tools and innovations that can help them sell more cars online. Global tech giant Google – widely known for their own non-stop innovation – is also focused on giving automotive marketers…
With a constant stream of new developments and innovations, there’s never been a more exciting time in automotive marketing technology. And that momentum shows no signs of slowing down. If you don’t want to be left behind, you definitely don’t…
It sounds completely logical: more data leads to smarter marketing decisions. But – of course – it’s not that simple. More isn’t always better. Volume isn’t the key to making choices that make the most of your budget. Instead, it’s…
What’s your marketing strategy missing? The chaotic pace of today’s digital marketing world means any marketing strategy has blind spots. To stay competitive, dealers need to focus on building website engagement, managed by new KPIs. In the next Digital Dealer…
Know Your Key Business Drivers Most of us aren’t lucky enough to have a crystal ball so we can predict the future. If we did, knowing what challenges and opportunities may come in 2017 would be much simpler. Much like…
Heading to Digital Dealer Workshops? We’ll see you there! And we hope you’ll build your agenda to include a pair of workshop sessions hosted by two of our LotLinx team members. Eric Brown, President and Chief Officer of LotLinx Media…
If there’s a big auto industry event, you can count on seeing LotLinx there. We’re big believers in the value of sharing insights, ideas, and experiences with others in the dealer community. Digital Dealer 21, held in early August in…
Regular attendance at industry conferences – like Digital Dealer 21 – is an effective way to stay on top of the innovations, technologies, and strategies that can help you fuel sales, improve ROI, and grow business. This year’s Digital Dealer 21,…
