LotLinx Case Study | Lundgren Honda

LOTLINX CASE HISTORY

Dealer: Lundgren Honda

Location: Auburn and Greenfield, MA

Customer: Mike Meyer, Digital Marketing Director

Start date: April, 2015

Background

“LotLinx gives me the ability to sit here at my desk, look at my three monitors and, at any point in time, pick any one of my cars and throw a light switch on it.”

Lundgren Honda’s results with LotLinx

May, 2016

LotLinx Case Study Lundgren Honda Amount Invested

LotLinx Case Study Lundgren Honda Unique Shoppers

LotLinx Case Study Lundgren Honda VDP Views

Background

“Working with LotLinx, it’s deep-linked. So I’m not fighting the competition. My vehicle, my inventory is served up to the customer, and they come directly to me.”

Key advantages

directly linking to VDPsDirectly linking potential buyers to Lundgren’s VDPs

VIN-specific controlVIN-specific control over which cars receive digital marketing support

dealer-centric partnership thumbnailA true partnership with a dealer-centric company

Background

“We isolated 10 cars and put LotLinx on them. Four days later, two of those old cars had moved. The only thing different we did was elevate them with LotLinx.”

The Bottom Line for Mike
May, 2016

Lundgren Honda LotLinx Case Study Sales Velocity Increase

Lundgren Honda LotLinx Case Study Cost per VDP View

Lundgren Honda LotLinx Case Study Holding Cost Savings

Learn how LOTLINX WORKS

POWER TO YOUR DEALERSHIP

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