LotLinx Case Study | Shaker’s Kia

LOTLINX CASE HISTORY

Dealer: Shaker’s Kia

Location: Watertown, CT

Customer: Lindsey Shaker, Digital Marketing Manager

Start date: May, 2015

Background

“All it takes is moving one car and then one car and then one car.”

Lindsey Shaker, Digital Marketing Director, Shaker’s KIA, Watertown, CT

Background

Shaker’s Kia results with LotLinx – June, 2015

23%

increase in sales velocity on used cars

87%

close rate lift

30

reduction in days on lot (DOL)

285

car shoppers delivered to VDPs

Background

“LotLinx brings the consumer straight to the vehicle display information on our website.”

 Key advantages

icon_thumbs

Increased number of high-quality leads

icon_thumbs

Substantial reduction in digital marketing costs

icon_thumbs

Reduction in Days on Lot (DOL), particularly for pre-owned cars

Background

“More eyes on more VDPs equals more cars sold.”

The bottom line for Lindsey

icon_thumbs

Greater control over low-funnel shopper information and management

icon_thumbs

Dealer-centric service and support

icon_thumbs

A true partnership

Learn how LOTLINX WORKS

PUT THE power to work for youR DEALERSHIP

×